Internet Marketing Strategies » Affiliate Marketing

Affiliate Marketing is All About Testing

digga — Fri, 27 Mar 2009 17:02:38 +0000

Affiliate Marketing is all about testing. Testing your way to a profitable campaign is your only way to do it , unless you got the secret sauce, or get lucky on a few campaigns, but in reality, test until you got data, and test some more . This brings up a question …“When is it time to quit?” Generally, if I get 100 clicks to the offer page, from my landing page, I will count that as a sample size. I’ll stop everything at 100 clicks, and analyze my data. This maybe too soon, but you will only be able to tell by looking at your tracking. Okay, I got 100 clicks! Time to analyze. I am looking for 3 things.. (or 2, if you are direct linking)

1) Click Through Rate for Ads

2) Click Through Rate from Ad to Lander

3) Click Through Rate from Lander to Offer

4) Conversions

5) ROI

This should give a general idea if you should dump it, or keep pumpin. If you think your deal needs more clicks, take another sample size, there’s no right answer. Looking at my data, I can see which combinations worked best, and use them, and ditch the others. For example, for the ads, I can look at which ad is getting the better CTR, keep that one, and ditch the other. The next thing, which lander is performing the best? You should be split testing all your landing pages, and offers, using prospers, landing page rotate script found here. It is all trial and error. Think of it like solving an equation like (x – 2)(2x – 3) . There is no explicit way to solve this problem, but to try numbers in x, and see what works. There may be ways, but if you took Calculus, you would understand what I mean. So, after a few tests, . Money Made > Money Spent? Good find ways to improve campaign, and keep kw’s converting, pumpin till they die out. Money Made < Money Spent? This part is up to you, you could ditch it, or take high performing elements of your campaign , and change out things you feel need improvement. If your getting high CTR on ads, but not landers. You may have good ads, but need some work on your landing pages. What do you do with a failed campaign?

2047 Diggs and Counting My signature Wickedfire has gotten me some leads in the past,...

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2047 Diggs and Counting

digga — Wed, 18 Mar 2009 21:52:55 +0000

My signature Wickedfire has gotten me some leads in the past, but nothing quite like this. Some member submitted this picture that was found on my signature , and just look at the response it got: http://digg.com/comedy/Money_Talks_Baby_Hell_Yeah_PIC. I kept the link, so you can see what category it was submitted too.It was very unfortunate he didn’t put diggalive.com in the URL, or we would for sure have some more readers by now. There was also a lot of comments, where I could of gone back and left replys. This at least will give you an idea of images users are Digging. This one must of ended up on the first page, it also has a ‘tag’ associated with it, which is for the higher Digged entries. What are some ways that you could monetize this situation? If I was in control of the URL, which I wish I was in this case, I could of pointed it to DiggaLive, and hoped to get some subscribers, or I could of created an offer page, or jumper, and linked it to that , with an offer. This could have been 2043 potential clicks, and definitely missed out. I would probably stick with something like an email submit, or 1 page submit. Dig traffic is not going to convert nearly as high as targeted traffic, but what’s the harm in testing. What kind of deals would work? I can answer that the same as almost any other question having to do with affiliate marketing, and that is …T E S T.

Have you found ways to monetize Digg Traffic? Let us know!

Kevin Rose – Digging for more ad revenue with Diggable ads Digg is by far the most popular social news site....

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4 Clicks to the Offer Page with 2 Conversions

digga — Wed, 10 Dec 2008 21:24:27 +0000

This post is going to be short and simple. Last night I was up late as usual working on my campaigns, and today I checked my account, and the hard work paid off. I had 4 clicks to the offer itself from the landing page, and 2 conversions. It is way to early in the game to draw any conclusions, but a good start, and I thought i would share some tips on being profitable with your campaigns. Here is what I did, and will post the outcome once I throw some big nuggets into the campaign.

Purchased Content from a great content writer, Cracka|Content from #cakes IRC
This is a Review Type Blog/Landing page , with 2 offers listed. The content is a big part. I have had campaigns fail miserably because of sub-par content.
Set up my Campaigns. I used Convert2Media for my offers. I offered screen shots of the offer page, with my affiliate links.
Used Google Search Based Keyword Tool to find Long tails, however ONLY advertised on Microsoft Adcenter only.
I added keywords with 3 or more words, from .50 – 1.50 from that Google Tool,
added them to MSN. There is a tool to update all your keywords so they get you at #1 spot. I took about %30 off of that…and used the result as my bid, if they were ridiculously high, removed them.
Monitored the campaign, watched for converting keywords, and raised the bids if average spot is less than 4.00.

I also used a laser targeted landing page that I generated for a few of the keywords, however, that is not the ones that converted. I will be posting how to create a Laser Targeted Landing Page shortly.

This is a very low sample size. I will need at least 100 clicks to see if this is campaign will be worth keeping, but it is a good start. This is all about getting data. I am using Prosper202 for tracking, so it keeps track of everything, if you set it up correctly.

I will have more detailed posts later, but I wanted to get this out there. This should be enough to get you started. Good luck

Adcenter seams to give me better conversions, and is less costly than Google’s Adwords. What are your experiences with MSN and the new Search Based Keyword Tool ?

Affiliate Marketing is All About Testing Affiliate Marketing is all about testing. Testing your way to...

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Kevin Rose – Digging for more ad revenue with Diggable ads

digga — Fri, 28 Nov 2008 06:46:03 +0000

Digg is by far the most popular social news site. It generates thousands of new articles each day, and and a ridiculous amount of traffic, but how do you convert that traffic into sales? Digg users never click adds, its a well known fact. It looks like Digg is up to something. Kevin announced a new potential revenue stream labeled “Diggable ads”. How would this type of advertising work? The official word isn’t out yet, however, it most likely will be along the same lines as Facebook ads, and the new Myspace ads. If this is true, us Affiliate Marketers have another stomping ground. Lets hope the they don’t go the same rout as Facebook and enforce strict guide lines. This could be a good opportunity for Digg, however, as I was mentioning before, currently, Digg users are not clicking ads. Lets hope Kevin Rose has something good planned for us, so we can all prosper.

http://www.networkworld.com/news/2008/100908-diggs-kevin-rose-we-have.html?t51hb

Would you try out Digg ads? I think my answer on this would be, any other stream to get out our affiliate campaigns the better, but will they convert?

2047 Diggs and Counting My signature Wickedfire has gotten me some leads in the past,...

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